Your starting point for consistent social media

Most customers search
before they ever
walk through your door.

Ground Floor Social helps small businesses in Toledo and surrounding areas build a consistent, professional presence online, starting from right where you are.

Northwest Ohio
Southeast Michigan
No long-term contracts
🔍
Searched first Before visiting
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📍 Toledo, OH
★★★★★ 5.0 · 12 reviews
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📍 Serving
Toledo Perrysburg Maumee Holland Sylvania Temperance Lambertville Monroe & surrounding Northwest Ohio and Southeast Michigan
Sound familiar?

Most small businesses struggle with the same three things.

📱

Accounts that haven't been touched in years

Whether you never got set up, stopped posting months ago, or simply don't want to manage it anymore — you just need someone to take it off your plate. That's exactly what this is.

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Posting happens in bursts — then stops

Three posts in January, then nothing until May. Inconsistency makes people wonder if you're even still open.

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Great content stuck in your phone

You have photos, project updates, and customer wins — but no system to turn them into posts. That's exactly where we come in.

The process

Simple from day one.

01

Free Assessment

Fill out a short form about your business and where you are with social media. No sales pitch — just an honest look at your starting point.

02

Discovery Call

30 minutes. We review your pages, talk through what content you have, and land on the right package. Clear plan, no pressure.

03

We get to work

At the start of each month you get a content calendar. Approve it, request changes, and we handle the rest.

Pricing

Pick the level that fits where you are.

No hidden fees. No long-term contracts. Cancel anytime with 30 days notice.

💡 Don't have accounts set up yet? Add a one-time Social Setup for $199 — I'll help get your profiles looking sharp and walk you through connecting your pages so we can get started.

Social Setup Package

$199

One-time. Facebook & Instagram setup — you provide your profile photo, bio, cover image, and business info and I handle the rest. We'll also walk you through connecting your pages so I can manage them without needing your login credentials.

Test Drive

$99

Not ready to commit? We'll write 3 posts and a one-week content calendar so you can see exactly how we work. Applied toward your first month if you continue.

Essential
Posting Partner
$199/month

You bring the content. We handle the posting.

  • 8 posts/month
  • 1 platformFacebook & Instagram (posted together) OR LinkedIn
  • You provide images & captions — or we write them for you (+$75/month)
  • Monthly content calendar
  • We schedule & publish everything
  • Basic monitoring
  • Email support

Need accounts set up first? Add the one-time Social Setup ($199) above. Add the Social Video Bundle for $149/month.

Get started
Full Service
Growth Starter
$699/month

Full social presence, handled every month.

  • 12 posts/month
  • Facebook, Instagram & LinkedIn
  • Mix of client-provided images and content from your capture sessions
  • 2 content capture sessions/month1 hour on-site each · weekdays during business hours
  • Captions written for you
  • Monthly content calendar
  • Comment monitoringWe flag, you respond
  • Monthly brainstorm session
  • Monthly report
  • Priority support

Need accounts set up first? Add the one-time Social Setup ($199) above. Add the Social Video Bundle for $149/month.

Get started

Add-on services

Caption writingFor Posting Partner clients who want captions written for them $75/month
Content Capture Session1 hour on-site · You provide the location, I capture photos and short video clips for that month's posts · Weekdays during business hours · Included in Growth Starter · Add-on for all other packages $149/session
Comment ManagementWe handle general replies and route anything business-specific to you $75–$99/mo
Social Video Bundle4 short-form videos/month · A mix of footage from your content capture session and clips you film yourself — edited into polished Reels with captions, music, and transitions $149/month
Extra posts $20–$30/post
Additional platform $75/month
Additional strategy meetings $50/30 min
💬 Not sure who should handle your comments? I'll talk through it with you during your discovery call. Every business is a little different.
Your secret weapon

You'll always know what's coming.

Every month, before anything goes live, you receive a full content calendar. See every post, approve changes, and stay in control without spending hours on it yourself.

This is what makes the difference. Not just someone posting for you, but a real system that keeps your business visible month after month.

Monthly Content Calendar 12 posts planned
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A little about me

You'll always work directly with me

I started Ground Floor Social because I kept seeing great local businesses with dormant Facebook pages and no idea where to start. They weren't failing at social media. They just didn't have anyone in their corner helping them stay consistent.

I'm a real person in your community, and when you work with me, you'll actually hear from me, not a rotating team of strangers. I keep my client list small so I can give every business the attention it deserves.

If you're just getting started — or getting back on track — I'd love to help.

🤝
You'll always know who you're talking to
No account managers, no runaround. Just a direct line to me.
📍
Local to the community I serve
I live and work in the Toledo area. Your community is my community.
🌱
Built for businesses at the beginning
If you need a big enterprise strategy, I'm probably not the right fit. But if you're ready to just get going, let's talk.
Common Questions

Questions I hear from local businesses all the time.

Ground Floor Social packages start at $199/month for the Posting Partner plan, which covers 8 posts per month on one platform. The most popular option is the Content Helper at $399/month, which includes caption writing and 12 posts across Facebook and Instagram together, or LinkedIn. There's also a $99 Test Drive if you want to see how it works before committing to anything.

Not necessarily, but it helps. Facebook and Instagram are owned by the same company (Meta), so the same post can go to both platforms at the same time without extra work. For most local businesses in the Toledo area, Facebook tends to have a more established audience, but Instagram is growing fast, especially for businesses with strong visuals like contractors, landscapers, and restaurants. We'll talk through what makes sense for your specific business during your discovery call.

Yes, and this is actually the most common situation. Most small businesses I work with have an existing page that just went quiet. We don't need to start from scratch. I'll review what you have, clean it up if needed, and get things moving again from right where you are. That's exactly what Ground Floor Social is built for.

It depends on which package you choose. With the Posting Partner plan, you provide the photos and captions and I handle the scheduling. With the Content Helper plan, it's a mix — you can send your own photos or we use content from your included monthly capture session (1 per month), and I write all the captions. With the Growth Starter plan, 2 content capture sessions per month are included. Additional sessions for either plan are available at $149 each. All sessions are 1 hour on-site, weekdays during business hours.

Yes — and it's one of the best things you can do for your social presence right now. Short-form video is getting significantly more reach than static posts on both Facebook and Instagram. I offer a Social Video Bundle add-on for $149/month, which includes 4 short-form videos per month. Footage can be a mix of clips from your content capture session and videos you film yourself and send to me — I edit everything into polished Reels with captions, music, and transitions included where they fit.

It depends on your package. The Posting Partner plan doesn't include comment monitoring, so you'd handle responses yourself. The Content Helper and Growth Starter plans include basic monitoring, meaning I keep an eye on your pages and flag anything that needs attention. Anything requiring specific business knowledge (pricing, scheduling, complaints) gets routed back to you. If you'd like more hands-on comment management where I draft responses for you, that's available as an add-on for $75 to $99 per month.

I primarily serve Toledo and the surrounding area, including Perrysburg, Maumee, Holland, Sylvania, Temperance, Lambertville, and Monroe. For content capture sessions I prefer to stay within that footprint, but feel free to ask if you're just outside it and we can figure something out.

No long-term contracts. Monthly packages run month to month and you can cancel anytime with 30 days notice. I'd rather earn your business every month than lock you into something.

Ground Floor Social is built specifically for small, local businesses that are just getting started with social media or getting back on track after going quiet. I keep my client list small so every business gets real attention. You'll work directly with me — one person who knows your business, your voice, and what you're going for. If you want someone local who genuinely cares about helping your business show up consistently online, that's exactly what this is.

Get started

Let's see where you're starting from.

The free assessment takes about 3 minutes. I'll review it and reach out to schedule a quick discovery call. No commitment, no pressure. Just a real conversation about what would help your business.

1

Fill out the form

Tell me about your business, your pages, and what's feeling hard right now.

2

I review your presence

I'll take a look at what you have, what's missing, and what's possible.

3

30-minute discovery call

We'll talk through what I found and figure out what actually makes sense for you.

Free Social Media Assessment

No cost, no commitment. Just a real look at where your business stands online.

I'll follow up within 1 business day to schedule your discovery call.